LeBron James, a towering figure both on and off the court, has just made toy history—he's the first male athlete to be transformed into a Ken doll by Mattel! This launch is celebrated by the company as a way to honor James as a role model who transcends cultures and inspires the younger generation.
The Limited Edition LeBron Ken doll rocks a stylish varsity jacket with "LJ" and his iconic number 23, alongside some cool accessories like a basketball, headphones, and sneakers. Unlike the typical basketball uniform, it captures his personality and pre-game flair. Standing tall at an inch above your usual Ken, this doll mirrors his real-life height of 6ft 9in.
While Mattel celebrates this milestone, the company finds itself grappling with economic challenges due to increased tariffs on goods imported from China, which could lead to higher prices for their products. Amidst these concerns, the James doll marks a significant move in the Barbie brand's effort to diversify and elevate representation within their product lines.
In a fun promotional video, James shares his excitement over his lookalike doll, calling it "dope!" and playfully commenting on its slim legs. This pioneering step makes James not only a basketball legacy but also the first male sports icon in the illustrious Barbie collection. He believes this role reflects the importance of role models in shaping future generations and encouraging self-belief.
The Limited Edition LeBron Ken doll rocks a stylish varsity jacket with "LJ" and his iconic number 23, alongside some cool accessories like a basketball, headphones, and sneakers. Unlike the typical basketball uniform, it captures his personality and pre-game flair. Standing tall at an inch above your usual Ken, this doll mirrors his real-life height of 6ft 9in.
While Mattel celebrates this milestone, the company finds itself grappling with economic challenges due to increased tariffs on goods imported from China, which could lead to higher prices for their products. Amidst these concerns, the James doll marks a significant move in the Barbie brand's effort to diversify and elevate representation within their product lines.
In a fun promotional video, James shares his excitement over his lookalike doll, calling it "dope!" and playfully commenting on its slim legs. This pioneering step makes James not only a basketball legacy but also the first male sports icon in the illustrious Barbie collection. He believes this role reflects the importance of role models in shaping future generations and encouraging self-belief.
