Latin megastar Bad Bunny expressed his music's cultural pride during a star-studded Super Bowl halftime show that featured iconic artists like Lady Gaga, Cardi B, and Ricky Martin. While fans enjoyed the show, President Donald Trump criticized the performance as 'terrible' on social media, igniting a dialogue about cultural representation in mainstream media. In the audience, closely-watched celebrities Kim Kardashian and Lewis Hamilton were seen officially debuting their rumored romance. Meanwhile, the event had a contrasting conservative presence with an alternative halftime show featuring Kid Rock. Not to be overlooked, the Super Bowl ads featured AI companies battling for attention, while tennis legend Serena Williams made waves promoting a weight-loss jab, stirring debates on celebrity endorsements and health narratives.