Rosita Missoni, the remarkable co-founder of the famous Missoni knitwear brand, has sadly passed away at the age of 93. Known for redefining luxury fashion with her vibrant colors and zig-zag patterns, she began her journey with husband Ottavio in 1953 in Italy. The news of her passing was confirmed by Attilio Fontana, the president of Lombardy, who recognized the significant impact the Missoni label had on Italian culture.
Born in Golasecca, Lombardy, Rosita was inspired by her family's tradition in shawl-making. Her life took a turn when she met Ottavio at the 1948 Olympics, sparking a partnership that blossomed into a formidable fashion empire. Their breakthrough moment arrived in 1958 when a Milanese store ordered their iconic striped dresses.
The brand's first catwalk show in 1966 captured the attention of the fashion world, especially after a daring controversy involving see-through garments. Following Tai's passing in 2013, Rosita continued to influence the brand, especially its home line, while their daughter, Angela, led the fashion house into new horizons. Rosita’s creative spirit will be greatly missed in the fashion world.
