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MrBeast Faces Backlash Over Maya Ruins Video in Mexico

MrBeast's recent exploration of ancient Maya ruins has stirred controversy, with potential legal repercussions from Mexican authorities.

By Elda CantúSource: nytimes.com1 min read
MrBeast Faces Backlash Over Maya Ruins Video in Mexico
Image via nytimes.com

In brief

In a bold move, YouTube star MrBeast, known off-screen as Jimmy Donaldson, has sparked controversy with his latest upload titled “I Explored 2,000 Year Old Ancient Temples.” The video, which amassed over 60 million views shortly after its release, was filmed at Chichén Itzá, a UNESCO World Heritage site in Mexico rich in history, with structures dating back over 1,000 years.

However, the Mexican culture secretary indicated potential legal actions against the production company involved, claiming violations of filming agreements. The video shows MrBeast in areas of the ruins after hours and even climbing a pyramid, behaviors forbidden under the site’s visitor rules which prohibit climbing and nighttime exploration. Mixed reactions from viewers highlight the tension between entertaining content creation and respecting historical sites, as MrBeast's antics raised eyebrows while promoting candy from his Feastables brand, promoted as “the only Mayan-approved snack on the planet.” As this story develops, many are left debating the balance between online fame, cultural respect, and responsible tourism.

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