Rob Jetten's extraordinary rise to prominence in Dutch politics marks him as a remarkable figure. At 38, he is on the brink of potentially becoming the youngest prime minister in the Netherlands. Leading the socially liberal D66 party, Jetten has transformed his party from fifth place to a leading contender in a rapidly changing political landscape. His campaign against anti-Islam populist Geert Wilders was notably characterized by a positive message, encapsulated in his optimistic slogan, 'Het kan wel', echoing Barack Obama's 'Yes, we can'. Jetten's ability to connect with voters, combined with his heavy media presence during the election campaign, has positioned him as a relatable and charismatic candidate.

However, his journey was not without obstacles. The D66 party faced challenges during previous elections and Jetten's initial public appearances were critiqued for lacking personality. Yet, he has proven himself resilient, turning the tide and gaining popularity as a political leader. Engaged to Argentine hockey player Nicolás Keenan, Jetten openly discusses his experiences with homophobia, advocating for LGBTQ+ rights which adds to his influence as a progressive leader. As he tackles pressing issues, including the housing crisis and infrastructure development, Jetten is determined to bring change and stability back to Dutch politics, reminiscent of the leadership style of former Prime Minister Mark Rutte.