In a bid to maintain a harmonious environment between visitors and locals, police on South Korea's popular holiday destination, Jeju Island, have issued a behavior guide for foreign tourists. This initiative comes amidst a surge in tourist numbers and complaints detailing issues such as littering and inappropriate public behavior, including allowing children to defecate on streets.

This guide, a first in the country, is printed in English, Korean, and Chinese, aiming to bridge cultural and language gaps. Police officials hope it enhances tourists' understanding of local customs and regulations, according to Jeju Police Agency chief Kim Su-young.

The guide outlines "minor offenses" that can incur fines, which include smoking in restricted areas, littering, jaywalking, and other behaviors deemed inappropriate. First-time offenders will receive warnings, while repeat offenders could face fines of up to 200,000 won ($143; £106).

With Jeju welcoming around seven million tourists already this year, the guide's release is particularly timely. While tourism has positively impacted the local economy—generating 9.26 trillion won in 2024—it has also prompted the island to take steps against over-tourism, a trend seen in multiple Asian destinations.