The European Union is setting a new two-euro fee on small parcels sent directly to consumers, mainly affecting major Chinese online retailers such as Shein and Temu. Currently, packages worth under 150 euros are customs-free, but the EU's Trade Commissioner, Maros Sefcovic, emphasized that this change is needed to help manage the influx of 4.6 billion parcels from abroad, primarily China.
The new tariff seeks to ensure quality checks on incoming goods while also raising revenue for the EU budget. While consumer parcel shipments face the higher fee, those sent to warehouses will incur a reduced charge of 0.50 euros. This move follows similar actions in the US, which previously set hefty tariffs on small shipments from China.
Both Shein and Temu have pledged to comply with EU regulations and standards, with an impressive combined user base of over 222 million across Europe. The goal is to level the playing field for European retailers who argue they are disadvantaged by non-compliance from foreign competitors.
The new tariff seeks to ensure quality checks on incoming goods while also raising revenue for the EU budget. While consumer parcel shipments face the higher fee, those sent to warehouses will incur a reduced charge of 0.50 euros. This move follows similar actions in the US, which previously set hefty tariffs on small shipments from China.
Both Shein and Temu have pledged to comply with EU regulations and standards, with an impressive combined user base of over 222 million across Europe. The goal is to level the playing field for European retailers who argue they are disadvantaged by non-compliance from foreign competitors.
