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BusinessThe FloatLife Fest in Old Fort, NC attracts 400 attendees and aids local economy recovery after Hurricane Helene. With adaptation efforts for outdoor tourism and the town's resilience, businesses attempt to rebound amid ongoing challenges.

FloatLife Fest Brings Joy to Old Fort’s Recovery Journey

Old Fort, North Carolina, hosts FloatLife Fest, boosting local spirit and economy one year after Hurricane Helene’s devastation.

Source: AP1 min read
FloatLife Fest Brings Joy to Old Fort’s Recovery Journey
Image via AP

In brief

The town of Old Fort, N.C. is buoyed by energy and excitement as it hosts FloatLife Fest, a festival for Onewheel enthusiasts. The event draws 400 attendees, bringing necessary revenue to a town still recovering from Hurricane Helene's impact. While many businesses are reopening, signs of the storm's damage remain. Local leaders aim to transform Old Fort into an outdoor destination amidst the recovery efforts.

As morning mist clears the breathtaking Blue Ridge Mountains, helmeted riders navigate the lively streets of Old Fort, North Carolina, on Onewheel boards. The vibrant atmosphere marks FloatLife Fest, the original festival dedicated to this quirky mode of transport, drawing about 400 enthusiasts to the small town. This gathering significantly boosts the local economy as Old Fort continues to recover from the aftereffects of Hurricane Helene, which devastated the area just a year prior.Since the storm, many local businesses have reopened despite ongoing challenges. Residents like bike shop owner Chad Schoenauer struggle with misconceptions about their town’s conditions. With half the town's population swelling due to the festival, it symbolizes hope and resilience in the face of adversity.Old Fort is on a path of transformation, aiming to become a hub for outdoor activities like hiking and biking, only to be disrupted by Helene's floods and landslides. The town’s journey reflects the combination of natural beauty and community strength, supported by local leaders eager to revitalize the economy and environment. The festival captures the essence of Old Fort's spirit, emphasizing recovery and joy in the heart of a resilient community.

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